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Salinas, CA · Intelligence for your area
Supplier Discovery
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Ad Sheet Management
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Compliance Monitoring
Track supplier food safety certifications, expiry dates, and audit status.
Price Benchmarking
Compare supplier offers against USDA terminal market benchmarks.
Supplier Network
Manage supplier relationships and discover new sourcing partners.
AI Procurement Copilot
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Live Buyer Intelligence
Trends recently
California shoppers allege Driscoll's strawberries were tainted with 8 'forever chemicals' - The Cool Down
California shoppers allege Driscoll's strawberries were tainted with 8 'forever chemicals' - The Cool Down
Source: The Cool Down
Trends recently
CAC Customizes Retail Programs to Move 330M Pounds of California Avocados - The Packer
CAC Customizes Retail Programs to Move 330M Pounds of California Avocados - The Packer
Source: The Packer
Trends recently
U.S. blueberry prices rise as strawberries and cucumbers decline - Fresh Plaza
U.S. blueberry prices rise as strawberries and cucumbers decline - Fresh Plaza
Source: Fresh Plaza
Trends recently
Strong broccoli supply pressures pricing - Fresh Plaza
Strong broccoli supply pressures pricing - Fresh Plaza
Source: Fresh Plaza
Trends recently
John Duarte: Water, Crops and California Ag Future - agnetwest.com
John Duarte: Water, Crops and California Ag Future - agnetwest.com
Source: agnetwest.com
Trade 35m ago
USDA Terminal Market: Strawberry prices up 18% week-over-week
FOB Salinas/Watsonville strawberry prices moved sharply higher at $19.50/flat as weather delays tighten supply. Organic premium holding at 22% above conventional.
Source: USDA MARS
Trade 1h ago
Avocado imports from Mexico surge 24% YoY
U.S. imports of Hass avocados from Michoacan reached record volumes in February, putting downward pressure on pricing. Wholesale at $31.00/case.

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Food Safety 45m ago
FDA recalls romaine lettuce from Yuma growing region
The FDA has initiated a voluntary recall affecting romaine lettuce from a Yuma, AZ packing facility. E. coli O157:H7 detected in routine sampling. No illnesses reported yet.

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Food Safety 3h ago
FSMA 204 enforcement reminder: first audits beginning March 2026
The FDA has confirmed that FSMA 204 traceability audits will begin for high-risk foods starting March 2026. Suppliers should ensure KDE/CTE records are complete.

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Trends 1h ago
Diesel prices stabilize at $4.29/gal — reefer fuel surcharges holding
EIA reports national average diesel at $4.29/gal, stable for the third consecutive week. West Coast prices remain 12% above national average.

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Consumer & ESG 4h ago
Plant-based produce demand up 12% — Rabobank Q1 outlook
Rabobank's latest Food & Agriculture quarterly report shows continued growth in produce consumption driven by plant-forward diet trends, particularly among Gen Z consumers.

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Consumer & ESG 6h ago
Walmart expands regenerative agriculture sourcing commitments
Walmart announced expanded requirements for regenerative agriculture certifications from fresh produce suppliers, targeting 50M acres by 2030.

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